Dr. Gambla sees a wide range of advantages that helps physicians improve patient care. With physician dispensing, the practice is better able to ensure that patients understand the medications they’re taking, including potential side effects. Physicians see a level of patient care data and feedback that would not be available otherwise. Plus, they can monitor patients to reduce abandonment rates. “Overall, physician dispensing ups the quality of care we deliver, and payers like to see the increased compliance and potential for improved outcomes,” Dr. Gambla said.
Physicians are very excited to have the program, because they know they’re providing a stronger level of care. The physician dispensing program helps Central Ohio Urology Group take care of the ‘whole patient’—not just the clinical, including the emotional needs of both patients and caregivers. The practice is able to answer their questions and monitor how they feel from month to month.
The most obvious advantage of physician dispensing is adding a new source of revenue in a time when costs are rising and reimbursement rates are declining. But there’s more to this story. “While physician dispensing helps our practice capture new revenue, the hidden gem is that it enables us to monitor our patients more closely, which helps improve patient care,” Dr. Gambla said.
The program is flexible as well, enabling the practice to grow at its own pace. “We can add new drugs as we go, which is key as we continue to expand our pharmacy offering,” Valentino said.
In short, physician dispensing benefits patients, physicians and the practice alike. “It’s a tremendous positive for the physicians,” said Greg Sieg, Manager of the Physician Dispensing Program at VitalSource™ GPO. “Patients are very receptive as well. There’s a smooth continuity of care that helps forge and maintain patient relationships over the long term.”